How it works

From slow follow-up to a working lead response system.

The process is built for busy UK contractors: we collect the right details, build the website and automations, test every trigger, then support the system after launch.

Launch checklist7-day build
Client detailsDay 1
Website + formsDays 2-4
Automations + QADays 5-6
WalkthroughLaunch
01

Map the leaks

We review your current website, missed calls, quote form, reviews, and follow-up so the build is aimed at the biggest conversion gaps.

02

Build the system

We build the pages, forms, SMS number, owner alerts, auto-replies, follow-up, missed-call text-back, review requests, dashboard, and tracking.

03

Test and support

We submit test leads, trigger sample calls, verify notifications, walk you through the inbox, and support the system after launch.

We only need the details that shape the customer journey.

Most contractors do not need to write long briefs. The useful inputs are the services you want, the jobs you do not want, the areas you cover, and how enquiries are handled today.

  • Services, locations, job types, budgets, and quote questions.
  • Current website, domain, Google Business Profile, and phone number.
  • Photos, testimonials, accreditations, and proof.
  • Preferred lead delivery route.

The website, form, automations, and dashboard are connected.

The build is designed so a new enquiry becomes an owner alert, a customer reply, a follow-up sequence, and a tracked dashboard event.

  • Mobile-first contractor website.
  • Service sections and quote forms.
  • Owner alerts and customer auto-replies.
  • Missed-call text-back.
  • Lead follow-up.
  • Review request automation.
  • Simple dashboard.

A clear 7-day launch path.

You always know what is happening next: collect details, build the website, connect the automations, test each route, then launch with a walkthrough.

Day 1Collect services, photos, reviews, phone, Google profile, service areas, and quote criteria.
Days 2-4Design the website, copy, quote form, mobile CTAs, and service sections.
Days 5-6Connect SMS alerts, auto-replies, follow-up, missed calls, and review requests.
LaunchQA, domain checks, walkthrough, dashboard review, and first improvement list.

Nothing launches until the flow works.

This is where the site becomes a system rather than just a design.

  • Submit test lead form.
  • Confirm auto-replies.
  • Trigger missed-call text-back.
  • Send sample review request.
  • Check mobile buttons, forms, and dashboard.
  • Confirm alert recipients, replies, and support route.

Support continues after the site is live.

A lead system needs checking once real customers start using it. The first improvements usually come from actual form submissions, call patterns, and owner feedback.

What happens after launch?

We monitor the system, review early leads, check that alerts and replies are working, and help adjust copy, form questions, and follow-up wording where sensible.

Do I need to learn new software?

You get a walkthrough of the inbox and dashboard. The aim is a simple daily habit: see new leads, reply to conversations, and know what follow-up is already running.

Can the system change later?

Yes. Service areas, quote questions, pages, review wording, and follow-up timing can be refined as you learn which enquiries are most valuable.